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Midnight Oil Soap Company

Midnight Oil Soap Company is a small business in College Place, Washington, run by local artisan and owner, Kim Hedine. The company uses 100% all-natural products and strives to provide handcrafted, healing alternatives to the traditional beauty and care products that you find in today’s market.

The aim of my process and design was to reflect craftsmanship, natural ingredients, organic products, and simple combinations, all things that are core to Midnight Oil. Alongside developing the logo, I created a new organizational system to be implemented on labels and packages and to establish a streamlined look for all of her products.

Client:
Kim Hedine


Scope:
Branding
Creative strategy
Package design

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